The Product
Khan for Educators is a powerful tool built on top of Khan Academy’s world-renowned educational content, designed specifically for teachers. Khan for Educators revolutionizes the teaching and learning experience by providing a comprehensive set of tools for tutors to create classes, add students, assign videos and assessments, and track individual progress and mastery levels at a concept level.
Core Features
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Class Creation: Teachers can effortlessly create classes, organizing students and content in a streamlined manner.
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Individual Student Logins: Each student receives a personalized login, allowing them to access assigned materials and track their progress.
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Assignments and Assessments: From the teacher’s tools section, educators can easily assign videos and assessments to students, tailoring the learning experience to meet their unique needs.
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Progress Tracking: Khan for Educators provides detailed insights into student scores, engagement, performance, and mastery on individual concepts. This information enables teachers to identify areas of improvement and deliver personalized interventions.
My Role
In my capacity as a Product Manager, I was responsible for optimizing and productising the base Khan for Educators model to align with the specific requirements of the Indian education ecosystem. This involved developing supplementary products and features to facilitate the adoption of the solution by state government education boards, enabling them to seamlessly implement it in public schools across the state.
In lieu of Khan Academy’s vision, “to provide a free world-class education for anyone, anywhere”, we made the strategic decision to concentrate on public schools, an untapped market with vast potential. Meanwhile, the private and paid education sector was becoming highly competitive, crowded with numerous EdTech organizations, resulting in a saturated market, often referred to as a red ocean.
However, introducing our offerings to public schools through state education departments proved to be a challenging endeavor. Nevertheless, we persevered and successfully maneuvered through those obstacles along the way.
| Challenges | Solutions |
| Most public school teachers lacked the technical proficiency to self-adopt a tech driven platform | 1. Built Teacher training modules, on self completion automatic certifications will be provided 2. Built Whatsapp based support chatbot to help teachers at each step of operation and to communicate with teachers to instill confidence |
| Creating profiles of students, teachers across thousands of schools was a challenge. The existing system supported creation of profiles one-by-one at an individual level, and this method would have called for too much operational overhead. | Developed a complete rostering system that incorporates UDISE and state education board data, freeing teachers of all operational work and to concentrate on what they do best- teaching. |
| There was a lack of momentum to adopt a new system from the start. | Introduced and executed LearnStorm , a campaign where completion of learning tasks is gamified, and prizes are awarded to the class with most points. over 40,000 teachers across India participated with their classes of students |
| The Government state education board required an overview of engagement and outcome of students at multiple levels | Took advantage of GCP’s integration with Google Data Studio and built actionable dashboards for the state govt education department that enabled them to track engagement and impact on real time basis. |
Impact
Growth
The entire package of solution was adopted by multiple state governments, owing to which the Monthly Active Users of Khan Academy in India grew from 50,000 to 5 lakh in one year.
